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Blog
Common questions in regard to revenue management and online booking (Part 1)

Common questions in regard to revenue management and online booking (Part 1)

Common questions in regard to revenue management and online booking Are we too small for revenue management? The smaller a business, the more difficult it becomes to obtain appropriate revenues. Revenue management has the goal to improve revenues and future prospects through relevant rate- and sales strategies. Of course, the revenue management strategy must be […]

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Blog & News
The sales defense: The most common mistakes that hosts make in distribution

The sales defense: The most common mistakes that hosts make in distribution

With one foot on the gas pedal – and the other on the break! The most common mistakes that hotels or holiday home complexes make in distribution. When the department ‘sales defense’ is active. Imagine that there are hundreds of room requests for next week, and your hotel is not bookable. This actually happens in […]

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Blog & News
New cancelation regulations with Marriott and Hilton. When will the rest of the industry follow?

New cancelation regulations with Marriott and Hilton. When will the rest of the industry follow?

Marriott asks (unfortunately currently only in the US and Canada), that guests need to have canceled at the latest 48 hours before arrival, if they want to avoid cancelation costs. (see article in TravelSkills). Hilton has announced, that they want to follow in Marriott’s footsteps. As expected, the Travel Manager announce great resistance, and even […]

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Blog & News
Most Hotel Web Booking Engines are a nuisance

Most Hotel Web Booking Engines are a nuisance

Most Web Booking Engines are a nuisance   Both from the viewpoint of the hotel and from the perspective of the hoteliers, who expect the best advice from their software house and a booking tool with high conversion. But far from it, in most Web Booking Engines of the hotel industry, things happen for an […]

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Blog & Knowledge
New business strategies in times of digitization and social web

New business strategies in times of digitization and social web

New business strategies in times of digitization and social web   The revolution on the internet is taking place. And whoever believes that a company page on Facebook or Google+ is the only answer is wrong.  The keywords of the social web are: transparency, authenticity, honesty, and quality. “This is more like a new company […]

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Blog
Bookings in the conference market – fast change guaranteed!

Bookings in the conference market – fast change guaranteed!

Bookings in the conference market – fast change guaranteed!   On February 2, 2016, at the German Hotel Congress, I will moderate a proper MICE Elephant Round in my capacity as editor of the conference. Meetago, MICE Portal, and Expedia are discussing with me and asking whether the customers will switch from the inquiry offer […]

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Blog
If the price-parity is carried to the grave

If the price-parity is carried to the grave

If the price-parity is carried to the grave   What would you say if Edeka, Reichelt, Aldi, Aral, and Lidl deny the price for a Milka Chocolate table and Kraft Foods, the manufacturer of the Milka chocolate, supports this agreement with a full heart? Would you call the cartel office to investigate unauthorized pricing? Or […]

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