The increase in costs does not stop at the hotel industry. Marketing and sales measures must be developed and implemented to ensure more visibility, greater reach and more turnover. Price increases are inevitable, but in isolation they are not the solution. After all, better returns can only be achieved by optimising occupancy and prices.
Many hotels and other hosts now have a good technical infrastructure in which the hotel software (PMS) is linked to a booking software with strong sales and a channel manager with good reach. This infrastructure must be used in combination with a flexible, if possible – dynamic pricing strategy and the possibilities of the own website and the distribution partners for profitable, preferably digital sales strategies.
These contents can be offered in a 90 to 120 minute webinar both in-house and through educational institutions. The content is based on practical experience and has been tested throughout.
Target group: Hotel owners, specialists and managers from hospitality companies in the areas of marketing, distribution, e-commerce, sales, reservations and revenue management, marketing agencies with hotels in their portfolio.
As an open webinar with possible single seat booking, booking is possible at tagungsplaner.de.
<<Go here for the tagungsplaner.de training courses>>
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Gabriele Schulze Tel : +49 30 23137364
E-Mail: info@marketing4results.de
